Wendy Kula
VP, North America Women's Brand Marketing · Nike
Wendy is a leader who consistently meets the moment and has been a driving force of transformation for over 25 years at major consumer and retail brands — including Global Director, Lifestyle & Entertainment at Reebok, Head of Marketing at Aerie by American Eagle Outfitters, and SVP of MISSION, a cooling accessories brand co-founded by athlete-owners including Dwyane Wade, Mia Hamm, and Serena Williams. She has spent the last decade at Nike as a leader of digital transformation and direct-to-consumer experience, and as VP of Women's Marketing in North America she's fueling the growth of women's sports and igniting Nike's next chapter.
Nike believes the future of sport will be written by female athletes. Wendy spoke about the rise of women's sports, how the landscape and attitude toward women's sports has been transforming, the role Nike has played in that transformation, and what's next to keep putting fuel on the fire to improve all sports.